Complete Shopify Website Development for Waidzeit® – Premium Alpine Lifestyle E-Commerce (German Language)

We successfully designed and developed a fully customized  Shopify website from scratch for Waidzeit®, an Austrian luxury brand renowned for its handcrafted products made from barrique wood, Merino loden, and stone. Inspired by Alpine lifestyle and timeless design, the website was built entirely in German and modeled on the client’s reference site: https://laimer.bz/, with a strong emphasis on aesthetics, SEO, and user experience.

Key Features & Deliverables:

• Custom Theme Development (German Language)
• Developed a Shopify site fully tailored to the Waidzeit® brand identity with elegant typography (Gabriola), wooden design accents, and precise implementation of client UI/UX expectations.
• Included German localization of all menu items, CTAs, and system labels (e.g., “Mein Konto”, “Zur Kasse”, etc.).
• Multilingual & Currency Setup
• Configured support for multiple currencies, including EUR, CHF, CZK, and PLN, to accommodate international shipping and European market reach.
• Ensured full compatibility for German language SEO and multilingual structure (English integration planned in a later phase).
• Product Management & Visual Design
• Uploaded and managed initial product lines with placeholder visuals, later replaced with professional high-resolution imagery.
• Built a category-specific layout with dynamic filters for Holzuhren, Trachtenuhren, Holzbrillen, and Accessoires.
• Embedded social media components across product pages and included slideshow with click-throughs, mimicking Laimer’s homepage layout.
• Custom Navigation & Informational Pages
• Created multiple static and dynamic content pages including Über uns, Impressum (image embedded), Kundenservice, FAQ, AGB, and “Partner / Händler” section with submenus.
• Ensured typographic accuracy using German characters (e.g., “Ü” instead of “U”).
• Checkout & Shipping System Customization
• Customized checkout flow in German and set up simplified flat rate shipping:
• Free shipping across most EUR countries (Standard envelope)
• EUR 19.90 flat rate for wooden gift box packaging
• Extended shipping availability to Switzerland (CHF), Czech Republic (CZK), and Poland (PLN), pending currency-based rate negotiation
• SEO Optimization & Analytics Integration
• Performed foundational SEO across the site (titles, meta, alt-texts) to support German-language search visibility.
• Integrated Google Analytics and Tag Manager for performance tracking and marketing insights.

Result:
The new Shopify website for Waidzeit® launched as a stunning digital storefront combining elegant design with robust functionality. The early SEO efforts produced impressive results, and the foundation is now in place for multi-language expansion and long-term international growth.